Where UX strategy meets decisive design.

Simplifying complex products and strengthening usability to drive real business growth and happier users.

Process

Process

I reduce friction, clarify product vision, and improve usability to drive real user and business outcomes.

I reduce friction, clarify product vision, and improve usability to drive real user and business outcomes.

01

Strategy

02

Design

03

Validation

01
Strategy
Light bulb image
Color swatches
Desktop screen showing UT Southwestern homepage.
Wallscape of the Dallas Mavericks player at Crowne Plaza in Dallas.

01

Strategy

02

Design

03

Validation

01
Strategy

01

Strategy

02

Design

03

Validation

01
Strategy

Milestones

0+

Extensive Industry Experience

Extensive Industry Experience

75+

Digital experiences shaped

Digital experiences shaped

0+

Cross-industry collaborations

Cross-industry collaborations

Signalshape Studio is led by Aston Majors, a UX/UI strategist and designer with 12+ years of experience shaping digital products, platforms, and systems.

With a background spanning healthcare, sports, and complex digital ecosystems, Aston specializes in transforming ambiguity into structured, intuitive experiences.

Signalshape Studio is led by Aston Majors, a UX/UI strategist and designer with 12+ years of experience shaping digital products, platforms, and systems.

With a background spanning healthcare, sports, and complex digital ecosystems, Aston specializes in transforming ambiguity into structured, intuitive experiences.

Clients

Clients

Clients

Trusted by organizations navigating complex product, platform, and experience challenges.

Trusted by organizations navigating complex product, platform, and experience challenges.

Portfolio

Featured Work

Featured Work

Featured Work

Work shaped by product thinking, usability principles, and system-level design decisions. These projects prioritise clarity, accessibility, and long-term scalability over visual decoration.

Work shaped by product thinking, usability principles, and system-level design decisions. These projects prioritise clarity, accessibility, and long-term scalability over visual decoration.

Services

Services

Design solutions that elevate brands and create seamless user experiences. I help bring ideas to life with strategy and creativity.

Design solutions that elevate brands and create seamless user experiences. I help bring ideas to life with strategy and creativity.

UX Strategy

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Turning ambiguity into structured, actionable product direction.

UX Strategy

Product Strategy

Experience Strategy

Design Systems

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Building scalable foundations that reduce design and development friction.

Design Systems

UI Systems

Component Libraries

UX Audit

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Diagnose usability bottlenecks and turn insights into prioritised, actionable recommendations.

UX Audit

Usability Evaluation

Heuristic Analysis

Diagnose usability bottlenecks and turn insights into prioritised, actionable recommendations.

UX Audit

Usability Evaluation

Heuristic Analysis

UX Audit

Start a Project

UI/UX Design

Start a Project

Designing interfaces that improve usability, clarity, and engagement.

UX/UI Design

Interface Design

Product Design

UI/UX Design

Start a Project

Designing interfaces that improve usability, clarity, and engagement.

UX/UI Design

Interface Design

Product Design

UI/UX Design

Start a Project

Designing interfaces that improve usability, clarity, and engagement.

UX/UI Design

Interface Design

Product Design

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Gratitude

Testimonials

Real stories from real clients. See how our designs have transformed international and elevated businesses, and created lasting impressions.

Man

Daija P.

Marketing Project Manager

DART

Rarely do you find a UX/UI leader who can bridge the gap between high-level business strategy and meticulous, user-centric design as seamlessly as Aston. Having worked closely with him, I’ve seen firsthand how he transform complex problems into intuitive digital experiences. Beyond his technical mastery, Aston is a dedicated mentor who invested deeply in my professional growth. His ability to provide constructive, insightful feedback helped me elevate my own craft. Any client would be lucky to have his vision and leadership.

Man

Daija P.

Marketing Project Manager

Rarely do you find a UX/UI leader who can bridge the gap between high-level business strategy and meticulous, user-centric design as seamlessly as Aston. Having worked closely with him, I’ve seen firsthand how he transform complex problems into intuitive digital experiences. Beyond his technical mastery, Aston is a dedicated mentor who invested deeply in my professional growth. His ability to provide constructive, insightful feedback helped me elevate my own craft. Any client would be lucky to have his vision and leadership.

Man

Daija P.

Marketing Project Manager

DART

Rarely do you find a UX/UI leader who can bridge the gap between high-level business strategy and meticulous, user-centric design as seamlessly as Aston. Having worked closely with him, I’ve seen firsthand how he transform complex problems into intuitive digital experiences. Beyond his technical mastery, Aston is a dedicated mentor who invested deeply in my professional growth. His ability to provide constructive, insightful feedback helped me elevate my own craft. Any client would be lucky to have his vision and leadership.

Devin S. Headshot

Devin Schaffner

Creative Director

DSID

Out of my 3 seasons at the Tampa Bay Buccaneers, Aston is the one design talent that stood out amongst the rest as a great graphic designer, very dependable, and was courteous to my entire staff at the Buccaneers. There is something to be said when a project has a fast deadline where stress is involved with the whole team; to remain calm, composed and communicate in an appropriate manner is exactly what Aston did. Exactly why we brought him on as a freelance designer when he was done with the internship. He is one of the few interns that I still keep in touch with and I am excited to see his current design capabilities progress from when I used to work with him. It is with great pride that I recommend, Aston Majors for any Graphic Design opportunities in the future.

Devin S. Headshot

Devin Schaffner

Creative Director

Out of my 3 seasons at the Tampa Bay Buccaneers, Aston is the one design talent that stood out amongst the rest as a great graphic designer, very dependable, and was courteous to my entire staff at the Buccaneers. There is something to be said when a project has a fast deadline where stress is involved with the whole team; to remain calm, composed and communicate in an appropriate manner is exactly what Aston did. Exactly why we brought him on as a freelance designer when he was done with the internship. He is one of the few interns that I still keep in touch with and I am excited to see his current design capabilities progress from when I used to work with him. It is with great pride that I recommend, Aston Majors for any Graphic Design opportunities in the future.

Devin S. Headshot

Devin Schaffner

Creative Director

DSID

Out of my 3 seasons at the Tampa Bay Buccaneers, Aston is the one design talent that stood out amongst the rest as a great graphic designer, very dependable, and was courteous to my entire staff at the Buccaneers. There is something to be said when a project has a fast deadline where stress is involved with the whole team; to remain calm, composed and communicate in an appropriate manner is exactly what Aston did. Exactly why we brought him on as a freelance designer when he was done with the internship. He is one of the few interns that I still keep in touch with and I am excited to see his current design capabilities progress from when I used to work with him. It is with great pride that I recommend, Aston Majors for any Graphic Design opportunities in the future.

Frequently Asked Questions

Frequently Asked Questions

Do you work with small businesses or large organizations?

Do you work with small businesses or large organizations?

What if I’m not sure what I need yet?

What if I’m not sure what I need yet?

Do you offer one-time consultations or only full projects?

Do you offer one-time consultations or only full projects?

How do projects typically start?

How do projects typically start?

Do you handle visual/UI design as well as UX strategy?

Do you handle visual/UI design as well as UX strategy?

How long do engagements usually last?

How long do engagements usually last?

Can you work with product or development teams?

Can you work with product or development teams?

How is pricing structured?

How is pricing structured?